Organizations have stories. So does each individual who works there. Families have stories. Yes, parents and kids.

And when each defines their deepest purpose in a story, the results are aspirational, and inspirational.

At work, the staff, community and suppliers, now have a bigger perspective, and are more connected.

At home, parents and kids are more connected when the stories are shared. And importantly, children grow up with more self-esteem.

So, where do you want ‘story’ to work for you?